Kylie Jenner and Hailey Bieber don’t let a single marketing opportunity go to waste — Met Gala included.
Their formula is stupidly simple, and it works 10 out of 10 times.
1. Two people who don’t let a single marketing opportunity go to waste.
2. Met Gala was no different. Kylie & Hailey used the moment to do what they do best: marketing.
3. The formula is stupidly simple and it works 10 out of 10 times: drop a BTS of them getting ready, show a product that’s not launched yet, watch fans go crazy in the comments.
4. Kylie did it for Kylie Cosmetics.
5. Hailey did it for rhode.
6. It’s smart and well-timed marketing that drives up demand before a launch. Not the most creative, but super effective.
