It’s Valentine’s Day. Which means – Don’t breathe, (an overdose of) love is in the air! When every brand around us is celebrating mush and love, 5 Star has taken an amazingly authentic and real take on Valentines Day – it’s like any. other. day. We found their awesome outdoor campaign celebrating so many of […]
Read More
One of the most amazing things about brands on social media is when their paths cross – it always makes for a whole lot of entertainment for the audience. Something of this sort just went down, and well things took an interesting turn. Burger King just launched a Valentine’s Day campaign that was a very, […]
Read More
Love is a universal emotion and is shared between various relations – it could be between a parent and a child, brother and a sister, husband and a wife, and even between friends. SKINN by Titan is exploring exactly this through their digital content film ‘it’s a date‘, which is a refreshing take on what […]
Read More
We’re living in times where marketing is truly everything. Look around and you’ll find everyone and everything is being marketed. With trends and technology changing by the second, its not only exciting but also imperative to think about the future of marketing. That’s exactly what Star FLOW – The Change Festival is all about. India’s […]
Read More
Across the industry, we have witnessed various events involving keynote speakers, panel discussions, awards and insight sessions, however this particular initiative caught out eye and is definitely one for you to look out for as well. In collaboration with global creative leaders Promax, the OTT & Digital Marketing Innovation Awards 2020 will be bringing a […]
Read More
There are some little joys that each one of us can universally relate to – the satisfaction in extending the life of a shampoo by mixing up some water, the happiness of squeezing out that last bit of toothpaste, the thrill of finding a note you didn’t know existed in your old jeans… and the […]
Read More
In a bizarre move from the usual, this Danish campaign is thanking smokers in their country. Something doesn’t sound right. right? Now, they aren’t really being thanked for smoking, but for the way the go about smoking. The insight that they have caught onto is that Danish adults who smoke, also hope that youngsters in […]
Read More
Peloton is a fitness brand, which aims to bring the gym to your home. People can buy a Peloton exercise bike with an attached tablet, and can workout right from home following professional training on the screen. Their holiday ad however, has not gone down to well with the audience and is being touted as […]
Read More
At the end of each year, Spotify gives its users a fun reminder of what they listened to that year via their “Wrapped” series. People often take to social media boasting about their peculiar listening habits to their friends. It allows users to go down memory lane, rediscovering the music they listened to last year. […]
Read More
A grocery store in Vancouver, Canada is shaming their customers for a really good cause. It would at most other times be a very bad idea to embarrass your customers, but there’s always an exception. This one being – our beautiful environment. In an effort to get people to use reusable shopping bags when they […]
Read More