Taylor Swift’s new song ‘Patient Zero’ drops this Friday — but she’s been teasing it for the last 7 months. A sign in the ‘Opalite’ video reading ‘patient for the encore’, a scene with zero written on scorecards, an Emmys skit where she says what you’re looking for is hiding in plain sight.
Then her bio swapped its Os for zeroes, and her website ran a countdown that hit zero and revealed the title.
1. Taylor Swift is back and we have the marketing covered.
2. She just announced that she will be dropping a new song called ‘Patient Zero’ this Friday.
3. BUT here’s what you probably didn’t know. She’s been teasing it for the last 7 months.
4. In her song ‘Opalite’, there’s a sign in the background which reads: patient for the encore.
5. The same video then has this scene with zero written on scorecards.
6. Then earlier this month she did a skit at the Emmys. In the skit she says: What you are looking for is hiding in plain sight.
7. Then yesterday her bio changed. From: that’s show business for you. To: that’s sh0w business f0r y0u. The Os became zeroes.
8. Then her website started a countdown.
9. It reached zero.
10. And eventually revealed: Patient Zero.
11. Damn Taylor, welcome back to an MOM carousel.
