Niu Lai is an animated Chinese movie made by a mother and son duo — just the two of them, over five years, for $200. When it released, people hated it: the animation was horrible, the poster was a hand drawn sketch, and the internet called it the worst animated movie ever.
And that’s exactly what sold the tickets — the reviews were so bad that people suddenly wanted to see it, turning about $1,000 in the first 10 days into $7 million in the next 10.
Stop everything. We have to talk about a Chinese movie called Niu Lai
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Niu Lai is an animated Chinese movie made by a mother and son duo. That’s it, no third person, just the two of them
They made it over 5 years, and it cost them only $200 to make it. And when it released, people hated it
The animation was horrible. Like really, really bad
Just look at this cow
The movie poster? This hand drawn sketch
So in the first 10 days, the movie barely made any money. Like just about a thousand dollars
The reviews on the internet were scathing. Everyone called it the worst animated movie ever. But that’s when things started to change
The reviews were so bad, that people suddenly wanted to see the movie
And everyone landed in theatres to see the worst animated movie of all time
And from making only $1000 in the first 10 days, the movie has now collected 7 million dollars in the next 10 days
