It’s Wimbledon time, and every brand is trying to find a way to leverage it. There are a thousand boring ways to do that, and very few interesting ones. Stella Artois picked an interesting one.
Wimbledon has notoriously strict rules around its dress code, so Stella Artois gave itself a Wimbledon makeover instead.
1. Okay listen to me. It’s Wimbledon time. Everyone’s talking about it. But how can a brand leverage it?
2. There are a thousand boring ways to do it. And very few interesting ways to do it. Stella Artois did the latter.
3. Wimbledon has notoriously strict rules in terms of their dress code. So Stella Artois gave itself a Wimbledon makeover.
4. Can you guess who’s holding the can just by looking at the tattoos?
