Polaroid Just Took a Swing at AI

Polaroid took a swing at AI with a new ad that’s a direct jab at how much water data centres consume, a reality check most people don’t think about when they use AI casually.

It’s part of a larger series from Polaroid nudging people to be less online and more in the real world.

1. Polaroid took a swing at AI and boy, are we here for it

2. This right here is a direct jab at the amount of water data centres consume

3. It’s a much-needed reality check, if you ask us. Most users don’t think about the environmental price of their AI habits

4. P.S. This is an addition to a larger series Polaroid’s doing. Be less online and more in the real world

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