We have captured the 12 precise moments when Indian brands did some really clever marketing. Check it out. 1. Now that’s the most economical form of advertising ever. 2. Back when Mahindra Jeeps were a thing. 3. Antibacterial solution ad – you touch a stranger, it’s the same as touching a whole lot of […]
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Remember the cropped Golden Arches of McDonald’s last year, which were turned into directions and won awards left, right and centre? Well, McDonald’s is back again this year with the same concept, but with fries. It’s simple, it’s minimal, it’s easy to understand and looks like a whole lot of fun. Spending big bucks on […]
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Kondomeriet, Norway’s No. 1 adult store is celebrating 30 years of bringing lust and naughtiness to Norwegians. Norwegian laws, much like our own, prohibit brands like Kondomeriet from showcasing their products in commercials. So, to get their message across and to be able to advertise on television, the company used food metaphors. Now, whatever the […]
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An Italian designer, Marco Schembri, imagined what popular brand logos would look like if they were affected by their own products. The results are obviously a hoot and a half. Absolute class!
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We are going back into our archives this week. Here’s a glorious throwback to when Groupon posted this photo of a “Banana Bunker”, a banana container, on their Facebook Page, and social media went crazy. Users started commenting about everything (Yes, a banana bunker gives a lot of scope) on that post, and Groupon responded […]
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1. This billboard was raved about for their brilliant copy, talking about a sex toy for women. 2. And the award for the most creative gym ad goes too! 3. No pop ups and no ‘members only’. 4. This lube ad which takes you a second look to understand. 5. […]
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1. When Porsche shared our hatred for airline food. 2. Not a one-liner, but that sarcastic tone. 3. Red FM spoke such true words. 4. This. 5. When it was Elections Time 6. Because Royalty. 7. When Flipkart fooled with their pricing on Big Billion Day 8. But first, […]
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Durex has a habit of awe-inspiring us with their witty ad campaigns, and they have never failed us. Durex has been an absolute favourite of Mad Over Marketing, and it continues to be. So check this out : What they wanted to advertise? Their range of Durex Dotted Pleasure (Sensation) Condoms What was the medium? […]
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There’s a common obsession that connects the billions in India – cricket and specifically, IPL. It’s no surprise that the entire country was gripped to the IPL finals last night. Every ball, every moment was a roller coaster ride. One brand really brought this IPL game to life – Spotify. Spotify has become synonymous with […]
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Source : Adweek Here’s one of the coolest airline campaigns you’ll see aimed at folks who are too impecunious to actually fly anywhere. Delta Air Lines has put scenes from nine exotic destinations on a wall in Williamsburg, Brooklyn, so that NYC singles can take selfies for their dating profile—looking like attractive jet-setters. The printed […]
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