In the recently concluded Mommy Awards for the best brands and agencies on social media, Schbang has emerged as the biggest winner. Schbang won 4 Golds and 2 Silvers at the Mommy Awards for their stellar work on Fevicol, Amazon Prime Video and Budweiser.
The agency won 4 Mommys for Fevicol alone, including Silvers for the two main categories – ‘best brand on social media’, and ‘best post on social media’ and Gold for both the ‘best moment marketing post‘ and the ‘best social media post which was not taken live‘.
The Kohinoor post by Schbang for Fevicol was a jury favourite winning 2 of the above mentioned awards (gold for ‘best moment marketing post’ and silver for ‘best social media post’).
Some of the best social media posts by agencies never see the light of day. The reasons can be many, but the creativity deserves to be applauded. This creative by Schbang won the award for ‘best social media post which was not taken live‘.
The agency also won ‘best use of podcasts‘ for Amazon Prime Video’s hit show – Mirzapur. They introduced an immersive, first of its kind podcast series called – Mirzapur Bedtime Stories.
The podcast is told in the voice of a character based in the world of Mirzapur, someone who has experienced all of it himself and is telling you about all the action that went down. It has an engrossing narrative, dialogue snippets from the show, and uses SFX to recreate the show in an audio format, making it amongst the best bonus show content ever made.
Schbang’s work for Budweiser’s #RuleTheNew campaign won them yet another Gold for ‘best use of UGC content‘.
Akshay Gurnani, CEO, Schbang said, “We are humbled to have won so many awards. When a platform like Mad Over Marketing validates the work we are doing, it motivates our team to push the creative envelope and do better with each post. Thank you M.O.M and the jury for appreciating our work!”
For the complete list of winners, click here.
