At the Ted Lasso premiere, only one thing stood out about Jason Sudeikis’s otherwise ordinary outfit: his shoes. They were Nike’s new Caitlin Clark-created basketball range — and given the new season is about women’s football, that’s not a coincidence. 1. Ted Lasso is using fashion in such a brilliant way. 2. This is how […]
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For months, F1 fans debated whether Max Verstappen was leaving Red Bull — or the sport entirely. When he finally signed his extension, Red Bull had some fun with the announcement instead of playing it straight. 1. Max Verstappen’s contract extension announcement is such good marketing. 2. For months, there has been speculation about Max […]
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Airline merch is usually forgettable. Lufthansa’s new line is relatable, a little sassy, and actually good. 1. Lufthansa has created merch, and it’s so damn good. 2. Relatable but fresh. Just enough sass. We like! 3. Lufthansa, we have a few suggestions if you want to expand this line: Love that you have Netflix but […]
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When a man raises his voice in a meeting, he’s passionate. When a woman does the same, she’s hysterical. A set of outdoor ads puts that double standard on a billboard. 1. When a man shouts in a meeting, he’s passionate, but when a woman does it, she’s hysterical? 2. These outdoor ads show the […]
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All of Spain woke up to the same question: who is this 100-year-old woman plastered across every subway ad? Turns out JCDecaux was behind it all along, proving OOH can still make anyone go viral. 1. Recently, all of Spain woke up to a question: Who is this 100-year-old granny and why are her photos […]
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Joel Burger and Ashley King just wanted to use the Burger King logo on their wedding merch. Burger King said hold my slushie, and paid for the entire wedding instead. 1. Burger King sponsored this couple’s entire wedding! 2. Meet Joel Burger and Ashley King. Burger and King. You get it. 3. They reached out […]
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Victims of abuse are rarely left alone, so reaching them takes something disguised as completely ordinary. One campaign turned a fruit stand in the supermarket into a lifeline. 1. How apples were used to secretly offer help to abuse victims in public places. 2. Victims of abuse are watched carefully and rarely left alone. It’s […]
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In some cultures, even talking about your own body is taboo — which means breast self-checks often just don’t happen. So one campaign taught women to self-check using something totally ordinary: kneading bread. 1. In certain cultures, talking about women’s bodies is a taboo. 2. Many women do not know how to self-check, as talking […]
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