more from the author

Siddhant More

Founder, Mad Over Marketing

Copenhagen built benches too tall to sit on, and that’s the point

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Sabrina Carpenter skipped Sephora, went to Walmart, and did $100 million

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Rio paid Shakira $4 million, gave every ticket away free, and made about 40x back

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Emma Chamberlain waited three years before selling a single bag of coffee

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Audible got Australia to solve a puzzle starring Jennifer Coolidge

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SKIMS is coming to India — and it gets to skip the hardest part of market entry

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How 818 Tequila turned a beach club into a content factory

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A Story About Philanthropy And 10,000 Crores

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Volvo Was Omnipresent at Auto Expo 2025 – Here’s How!

January 24, 2025

Hero Motocorp’s Surge S32 Has Just Bagged A Platinum A’ Design Award

July 21, 2024