50 years of Reliance is a LOT of ground to cover. Parvah Hai Toh Parivar Hai goes beyond the greatest hits of a long journey and spends time with the people and stories that have shaped Reliance. Here’s what stood out to us, as Indian viewers, once the credits rolled. #1 A legacy is made […]
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The paparazzi caught Kylie Jenner doing pilates on a yacht and it looked like a normal vacation shot — except it wasn’t a vacation at all. It was an Alo wellness activation, packed with creators, built to look so extra that it couldn’t not make waves. 1. Getting Kylie Jenner aboard is a sure shot […]
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A Croatian water brand hired professional mourners — women whose actual job is to cry at funerals — to grieve for people who don’t take hydration seriously. They turned it into contextual YouTube ads and sent real mourners after tagged, dehydrated friends. The stunt pulled in 43M+ impressions and 24M+ engagement. 1. A brand hired […]
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Apple didn’t just put demo iPhones in its stores — it gave every single one a secret identity as Ted Lasso’s actual phone. Wallpaper, notes, calendar, reminders, even a working number you can call — someone on Apple’s team clearly had too much fun with this one. 1. Apple has hidden little Ted Lasso secrets […]
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