The paparazzi caught Kylie Jenner doing pilates on a yacht and it looked like a normal vacation shot — except it wasn’t a vacation at all.
It was an Alo wellness activation, packed with creators, built to look so extra that it couldn’t not make waves.
1. Getting Kylie Jenner aboard is a sure shot way to make headlines.
2. The paps had a field day when she was spotted doing pilates on a yacht.
3. Except… she wasn’t vacation-ing. She was at an Alo activation!
4. Alongside Kylie, Alo had invited a bunch of creators to experience this wellness yacht.
5. If you looked up “extra” on Google, you’d find a picture of this yacht. But that’s exactly why it made waves!
6. The bar for influencer marketing is no longer a PR box. It’s an unforgettable experience.
7. And Alo scored big there! Every influencer there looked like they were having the time of their lives.
8. Including the woman who probably has a bigger yacht in her garage 🙂
