In times when likes and shares largely define the campaign’s success, 5paisa’s holistic new ad series #AbTohSabkoPataHai takes one back to a forgotten age of TV commercials. From asking us whether there’s salt in our toothpaste to whether Balbir Pasha will be fine, that era of classic Indian advertising gave us lines that would stick […]
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While young, enthusiastic investors have been putting their hard-earned money in Bitcoin and altcoins, spending a good amount of time and energy tracking the volatile crypto market, Cadbury 5Star has introduced a new way of investing which requires no money or effort in an out-of-the-box campaign that has us contemplating life. The chocolate brand from […]
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Work hard in silence and let your success make the noise is an adage we’ve all heard. Haier is highlighting Indian women who embody this thought in a fierce campaign. The brand has launched a series of new TVCs titled ‘Perform Big, Silently’ featuring notable women highfliers – Indian mountain climber – Dr. Arunima Sinha; India’s […]
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