Best OOH Brand
Winner : TATA AIA Life Insurance
TATA AIA Life Insurance swept The OOHwards with 5 awards to their name.
The other big winners were RPSG Sports, Netflix, Nescafe, McCain, Amazon Prime Video, Ather Energy, Fighter (Movie) and Times Innovative Media
Best OOH Agency
Winner : Admatazz
Admatazz won 5 OOHwards this year, all five being GOLD, to become the agency with most wins at The OOHwards.
The other big winners were Khushi Advertising Ideas, Publicis Groupe OOH, Alakh Advertising and Walk The Talk
BEST OOH CAMPAIGN
Winner
Brand : Netflix India
Agency : Poppy Co.
Runner Up
Brand : Mccain India
Agency : BBDO India
BEST AIRPORT ADVERTISING
Winner
Brand : Times Innovative Media
Agency : In-House
Runner Up
Brand : Deltin
Agency : In-House
BEST METRO ADVERTISING
Winner
Brand : Amazon Minitv
Agency : Youngun
BEST BUS SHELTER AD
Winner
Brand : Tata AIA Life Insurance
Agency : Admatazz
Runner Up
Brand : Shriram Properties
Agency : Naveen Agencies
BEST IN-CINEMA ADVERTISING
Winner
Brand : Oneplus Nord 4
Agency : Khushi Advertising Ideas
BEST POP-UP OR INSTALLATION
Winner
Brand : Amazon Prime Video
Agency : Trzy Innovationz
Runner Up
Brand : Fighter Movie
Agency : Khushi Advertising Ideas
BEST TRADITIONAL BILLBOARD OR HOARDING
Winner
Brand : Tata AIA Life Insurance
Agency : Admatazz
Runner Up
Brand : Nescafé
Agency : Walk The Talk
BEST USE OF MOVING MEDIA / BEST USE OF PUBLIC TRANSPORT
Winner
Brand : Amazon Prime Video
Agency : Trzy Innovationz
Runner Up
Brand : Flipkart
Agency : Alakh Advertising & Publicity
BEST STORE FACADE
Winner
Brand : Deltin
Agency : In-House
BEST IN-STORE ACTIVATION
Winner
Brand : MMTC-PAMP
Agency : Adfactors PR
BEST DIGITAL OOH
Winner
Brand : Kitkat
Agency : Walk The Talk
Runner Up
Brand : Times Innovative Media
Agency : In-House
BEST USE OF 3D OR ANAMORPHIC
Winner
Brand : Ather Energy
Agency : In-House
Runner Up
Brand : Fighter Movie
Agency : Khushi Advertising Ideas
BEST USE OF MIXED REALITY
Winner
Brand : AJIO
Agency : Flam
Runner Up
Brand : Chandak Group
Agency : In-House
BEST USE OF TECHNOLOGY
Winner
Brand : Mccain India
Agency : BBDO India
BEST USE OF AR IN OUTDOOR SPACES
Winner
Brand : Netflix India
Agency : Kulfi Collective
BEST REGIONAL CAMPAIGN
Winner
Brand : Fortune Edible Oils & Foods
Agency : In-House
Runner Up
Brand : Nescafé
Agency : Walk The Talk
BEST OOH FOR AN OCCASION
Winner
Brand : Tata Aia Life Insurance
Agency : Admatazz
Runner Up
Brand : Fortune Edible Oils & Foods
Agency : In-House
BEST OOH FOR A SPORTS CAMPAIGN
Winner
Brand : Puma India
Agency : In-House + Interspace Communications
Runner Up
Brand : RPSG Sports (LSG)
Agency : In-House
BEST OOH FOR A MOVIE
Winner
Brand : Fighter Movie
Agency : Khushi Advertising Ideas
Runner Up
Brand : Salaar: Part 1 – Ceasefire
Agency : Khushi Advertising Ideas
BEST OOH FOR A TV SHOW OR WEB SERIES
Winner
Brand : Amazon Prime Video
Agency : Trzy Innovationz
Runner Up
Brand : Netflix
Agency : Poppy Co.
BEST OOH FOR A PRODUCT LAUNCH
Winner
Brand : Halkbank Skopje
Agency : Mccann Skopje
Runner Up
Brand : Times Innovative Media
Agency : Madison Ooh
BEST OOH FEATURING MOMENT MARKETING
Winner
Brand : Britannia
Agency : Coral Media
Runner Up
Brand : RPSG Sports (LSG)
Agency : In-House
BEST USE OF OOH FOR SOCIAL GOOD
Winner
Brand : Hong's Kitchen
Agency : Alakh Advertising & Publicity
Runner Up
Brand : Glenzo
Agency : BMEG
BEST TEASER OR COMING SOON CAMPAIGN
Winner
Brand : Ather Energy
Agency : In-House
BEST OOH CAMPAIGN THAT DIDN'T RELEASE
Winner
Brand : Spotify
Agency : Publicis Groupe OOH
Runner Up
Brand : Tata Aig
Agency : Publicis Groupe OOH
BEST COPYWRITING
Winner
Brand : Tata AIA Life Insurance
Agency : Admatazz
Runner Up
Brand : RPSG Sports (LSG)
Agency : In-House
BEST USE OF A LOCATION
Winner
Brand : Tata AIA Life Insurance
Agency : Admatazz
Runner Up
Brand : Wakefit.Co
Agency : Essence Media
BEST USE OF GUERRILLA MARKETING
Winner
Brand : Glenzo
Agency : BMEG
Runner Up
Brand : Mtch India
Agency : Only Much Louder
BEST FAKE OOH
Winner
Brand : 7Up
Agency : Publicis Groupe OOH
Runner Up
Brand : Gillette P&G
Agency : Publicis Groupe OOH
BEST USE OF AN ICONIC LANDMARK
Winner
Brand : Paytm
Agency : Coral Media
BEST INNOVATION IN OUTDOOR ADVERTISING
Winner
Brand : Mccain India
Agency : BBDO India
Runner Up
Brand : Nescafé
Agency : Walk The Talk
BEST OOH CAMPAIGN ON A VERY SMALL BUDGET
Winner
Brand : Dabur India Ltd
Agency : BMEG
THE WOW FACTOR AWARD
Winner
Brand : Mtch India
Agency : Only Much Louder
Runner Up
Brand : Puma India
Agency : In-House + Interspace Communications
THE OUT OF THE BOX AWARD
Winner
Brand : Viacom18 Studios
Agency : In-House
Runner Up
Brand : RPSG Sports (LSG)
Agency : In-House
BEST USE OF INFLUENCERS
Winner
Brand : Ather Energy
Agency : In-House
Runner Up
Brand : Paytm
Agency : Coral Media
BEST USE OF CELEBRITIES
Winner
Brand : Discovery
Agency : Alakh Advertising & Publicity
BEST OOH PROMOTING GREEN INITIATIVES
Winner
Brand : Vino Supraja
Agency : The Minimalist
Runner Up
Brand : Hong's Kitchen
Agency : Alakh Advertising & Publicity
BEST GLOBAL CAMPAIGN (BY A NON-INDIAN AGENCY OR BRAND)
Winner
Brand : Tim Global
Agency : In-House