Mad Over Marketing https://validator.w3.org/feed/docs/rss2.html Homepage Victoria’s Secret Went Looking for Its Next Angel in Malls Here Are The Best Independence Day Campaigns of 2026 How Uber Bought a Football Club’s Name and Turned It Into UberLANDIA Tommy Hilfiger Signed Travis Kelce as Its New Brand Ambassador, Here’s Why How One Pap Photo Turned Tom Holland Into the Face of a Chinese Fashion Brand Stella Artois Gave Itself a Wimbledon Makeover South Korea’s Fake Shopping Websites Are Giving People Real Dopamine Hits SET Turned a Sizing Mistake Into a Whole Campaign Called ‘Bloopers’ rhode Turned Rhode Island Into a Giant Brand Experience This Summer IKEA Used 20 Years of Data to Find Sweden’s Sunniest Spot, Then Put Two Chairs There Starbucks Is Turning Baristas Into Paid Influencers Skoda Is Finally Teaching People How to Say Its Name Polaroid Just Took a Swing at AI Miu Miu’s PR Box Comes With Its Own Content Kit The Economist’s Anti-AI Campaign Is Peak On-Brand How Rhode Ended Up Everywhere at the Hungary Grand Prix IKEA Turned Its Most Common Case of Mistaken Identity Into a Campaign Hope Tape: How South Korea Turned Parcel Tape Into a Search for Missing Children Sydney Sweeney Joins the Erewhon Smoothie Cult — With Her Own Brand Why giffgaff Put a Giant Hugging Machine in the Middle of London Breakdowns Carousels Rhode doesn’t tease its own launches — Hailey Bieber’s Instagram does it for them Ed Sheeran isn’t signing autographs with a pen anymore. He’s using hot sauce. Kylie Jenner flew a group to Turks and Caicos and turned the whole island into a product page Wired earphones are cool again, and that tells you how trends actually work Molson bought the one bit of a hockey jersey nobody could read Copenhagen built benches too tall to sit on, and that’s the point Sabrina Carpenter skipped Sephora, went to Walmart, and did $100 million Rio paid Shakira $4 million, gave every ticket away free, and made about 40x back Emma Chamberlain waited three years before selling a single bag of coffee Audible got Australia to solve a puzzle starring Jennifer Coolidge SKIMS is coming to India — and it gets to skip the hardest part of market entry How 818 Tequila turned a beach club into a content factory Winning over a public outrage – What Airtel has taught us about social media crisis We Are Loving Saif & Kareena’s Holiday Vibes In Airbnb’s Latest Campaign Cadbury Celebrations Lights Up Lives This Diwali With Their Latest Campaign Axe Your Tax with DSP Mutual Fund – A Smart Out-Of-Home Campaign! Deepika Padukone Stars In Jaquar Lighting’s Latest #LightingUpYourLives Campaign ICICI Bank and Manchester United Announced Their Partnership Through This Quirky Campaign ICICI Bank’s #AceYourSpends campaign is offering their top spenders a ‘priceless’ experience! Knock Knock, Who’s There, Its MG With Their New SUV! Moment Marketing Done Right – adidas Scores A Winner! Flipkart Is Killing Your Shopping Inhibitions With Their Latest Campaign This Brand’s Inspiring Story Of The Gutless Foodie and The Sporty Sikh Needs To Be Seen Right Now! Here’s A Brand New Social Network Where Your Laughs, Wows And Likes Are Forever WeWork Embodies The New Way Of Working And Is So Much More Than Just A Workspace Trump Said He Turned Down TIME’s ‘Person of the Year’, But Everyone Knows He’s Lying An Engineer From BITS Pilani Challenged Himself To Make 30 Ads in 30 Days