In the clutter of all automobile ads, here’s one knocking down a different door and definitely catching our attention. MG (Morris Garages) India is here, and they’re going ‘Knock Knock!’ on India’s proverbial door announcing their entry. We love it!
MG is one the most iconic British automobile brand, and they’re making their foray into the Indian market with the much awaited SUV MG Hector. Staying true to classic British wit and humour, the brand has taken a light-hearted, quirky route with their launch campaign in India. Morris Garages has come out with a crisp video, giving the audience a feel of the brand personality. Check out the campaign below:
MG Hector is set to hit the Indian roads mid 2019. This crisp campaign does the trick in generating the excitement for the SUV whilst starting to seed in a feel of the brand. The brand narrative being digital first, the TVC went live on digital 3 days before the TV campaign. Here’s looking forward to what the iconic British brand will bring to both the roads, and the ad world!