Emirates Crew Demonstrates A “Safety Video” On A Football Field In Front Of 65,000 Fans

Creative

This is when Emirates Airlines entered into a 3 year sponsorship deal with Portuguese football club, Benfica.

They had a brilliant idea to introduce themselves with a flight safety styled demonstration by its flight attendants who walked onto the field before the match. In front of 65,000 fans, the attendants went on to tell fans about the stadium’s 32 doors, how to put their bags at their feet and put away electronic devices so they can concentrate on cheering their team.

Here’s the video :