Yes, everything is changing around us. We are doing things we never did before. We are barely doing things we always did before. Amidst this changing world, Coca Cola has a wonderful message for all of us weaved in the form of a wonderful poem. Just because life isn’t what it previously as, does not […]
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With many Burger King outlets shut across Brazil for dining in, and to create buzz around their late night delivery service Burger King did the unthinkable. They released a campaign which said that late night is actually not a good time to visit their restaurant anyway, so might as well get your burger delivered. The […]
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In their latest campaign, Durex urges everyone to not go back to normal. Why? Because for too long, that old normal wasn’t goo enough. Normal was making rubbish excuses for not wearing a condom. Normal was shaming women for even carrying one. Normal was one million needless STIs, every single day. The video is rather intriguing. […]
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The 2020 Emmy nominees for Outstanding Commercial were released last week, and here they are. The brands which have been nominated are Amazon, Jeep, Apple, P&G and Sandy Hook Promise. Two of these ads are from the Super Bowl and all five brands have been nominated in the past as well. Amazon – Before Alexa […]
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This year’s selection of our favourite Father’s Day campaigns are very different from each other. From brands talking about the various roles fathers play in our lives, to expanding what a father means altogether – we saw some really well executed campaigns this year. Here’s our pick of 3 Father’s Day campaigns that really stood […]
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Eva Longoria in a L’Oreal ad is not something unheard of. But Eva Longoria shooting a L’Oreal ad herself is definitely something new and worth talking about. The ad is as relatable as it gets for a majority of people currently isolating at home during the lockdown. If there’s something that is uniting people aged […]
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Over the last month you have seen numerous creative ads, urging people to stay home and practise social distancing. Here’s our curation of the best quarantine themed content that made us go wow! 2. 3. 4. 5. 6. 7. 8. 9.
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Throughout the holy month of Ramadan, Muslims fast between dawn and sunset, breaking their fast at sunset in what is called the Iftar meal. Brands are not allowed to advertise food during this time in Saudi Arabia, but McDonald’s found a very clever workaround to promote the brand throughout this month. Their agency, Leo Burnett, […]
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We are in the 21st century, but are still using 20th century techniques in the field of education. We are heavily dependant on theoretical knowledge, with little outlook towards its practical application. A masters degree should empower you to hit the ground running to actually run a business. Masters Union School of Business in Gurgaon is […]
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