Benetton Crushes Stereotypes In This Impressively Impactful Campaign – #UnitedByPlay

Benetton has always been vocal about social causes and they have once again taken the opportunity to raise their voice against a deep rooted issue in our country – Communal Violence. Through a very unique campaign, the viewers are taken through all the stereotypes that we usually associate with Hindu-Muslim riots, only to crush these stereotypes […]

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Citi’s #MyKindOfDiwali campaign inspires you to celebrate Diwali your way!

Diwali, the most awaited festival in India, is a period synonymous with festivities and celebrations and each one of us has a unique way of bringing these festivities to life. Every person brings their own special twist to Diwali traditions, making this festival both auspicious and special. Diwali is celebrated eagerly by everyone from millennials to the generations above […]

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Everyone is talking about the DBS #RecycleMoreWasteLess campaign for all the right reasons

Traditional social messaging campaigns deal with serious topics that deeply impact society and the environment, sometimes on a global scale. As a result, they can frequently end up being preachy or more often than not, guilt-inducing. But every once in a while, a truly memorable campaign comes along, whose message sticks with you. Finally, one […]

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