Name a more iconic trio, I’ll wait.
Korean boyband BTS has been making quite the waves in the marketing space lately.
McDonald’s recently announced the new limited edition BTS Meal, which is set to come out in May. This is the fast food brand’s first celebrity signature order that will be available to customers all over the world in over 50 markets.
They announced the new meal with a list of release dates inspired by a tour schedule. The seven fries in the logo are a reference to the band’s seven members and their iconic logo. Pretty creative, right?
Wait till you see what the fans came up with.
One fan designed merch including t-shirts and photocards:
🍟 BTS x McDonald's 🍟
Exclusive Merchandise
[fanmade] pic.twitter.com/yRJWwSHFHc
— bel/sam || 🔍(◝´▽`◜)🔎💜 (@jhwmin) April 19, 2021
🍟 BTS x McDonald's 🍟
Exclusive Photocards
[fanmade] pic.twitter.com/lbiwUjTu3j
— bel/sam || 🔍(◝´▽`◜)🔎💜 (@jhwmin) April 19, 2021
While another curated a whole campaign:
The BTS's Meal 🍟#McDonaldsXBTS #McDonalds #gvfxarmy_edit pic.twitter.com/L1DLNM14kg
— R3M4N⁷ ᴮᴱ (@meraki_r3m4n) April 20, 2021
WWE legend John Cena posted a silent shout-out on his Instagram. Who knew he was a BTS stan?
French fashion luxury house Louis Vuitton too recently roped in the global pop icons as their brand ambassadors. The announcement unleashed another spurt of creativity among BTS fans who flooded the internet with memes and more.
Me going into McDonald’s for my bts meal with my Louis Vuitton bag pic.twitter.com/Y9lCGHgIT3
— Diana⁷ 석지니 (@seokjinnie_93) April 23, 2021
THE LOUSI VUITTON MCDONALDS BTS MEAL pic.twitter.com/yPX43dL9A9
— Aurelia ⟭⟬⁷ (@AureliaOT7) April 23, 2021
me driving to mcdonalds with my hyundai palisade to buy my bts meal while bringing my lv bag and samsung phone pic.twitter.com/BrEurLPjhc
— jai⁷ 🔮 study i n g 📚 (@stuffedtaes) April 23, 2021
BTS has also collaborated with brands such as Samsung, Fila, Hyundai, Baskin-Robbins, Coca-Cola and more. Looks to us BTS not only has plans of dominating the charts, but also of global domination.
Whatever it may be, there’s no denying the sheer power of the K-pop sensations. And we’re loving the creativity of their fans!
